The missing manuals

by ellis on Friday, 2 December, 2005 · 0 comments

in Uncategorized

Nature, they say, abhors a vacuum, and David Pogue has created a business selling “books that should have been in the box”. That is, manuals for popular consumer software and hardware products.

“Missing Manuals … are not only bestsellers, they’re the most popular books on their topics.”

So does this mean you should charge for the manuals you produce? If you don’t ship good user documentation, are you passing a revenue opportunity over to someone else?

What do you think?

Leave a Comment

You can use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Previous post: Office online - portal on using MS Office

Next post: Marketing Technical Authors