Lars-Po Faydöl: The man you see in every Ikea installation guide

ikea man

Lars-Po Faydöl is a person you’ve probably seen hundreds of time, yet it’s unlikely any of you know who he is. Lars-Po works for Ikea, and the reason why you’re likely to have seen his face is that he appears in pretty much every installation guide that Ikea supplies.

You might not recognise him from his photograph, as he is represented in the guides as a two dimensional, line-drawn character, such as this:

ikea man

I bumped into him recently at a Solo Pal Friday networking event, and I asked how he ended up becoming one of the few “instruction life models” in the world. He said:

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