MadWorld 14 – See you in San Diego

presenter_banner_150x150We’re very pleased to say Cherryleaf’s Ellis Pratt has been asked to speak at the MadWorld 2014 conference. Presenting at MadWorld 2013 was great fun, and it looks like MadCap Software is putting together another great event.

Ellis will be doing three presentations:

DITA for Dummies

Do presentations on DITA send you to sleep? Do you keep putting off learning about DITA, and wonder whether you need to worry about it at all? In this presentation, we’ll look at DITA using simple terms, “warts and all”, in a way that won’t be boring and won’t send you to sleep.

Madworld registration desk

Bust a Move: From Technical Communication to Content Strategy (MadWorld presentation)

We’ll look at how technical communicators can get more involved in corporate content strategy. We’ll look at why they might want to do that, the differences between technical communication and content strategy, as well as looking at how they might re-position themselves. We’ll also look at what tools and skills technical communicators can bring across from the technical communications field.

MadWorld

What Do You Measure? Metrics for Technical Communicators (MadWorld conference)

Often, technical communicators focus on the estimating, reporting and costing of documentation projects. How can they accurately measure these, and what should they actually be measuring? We’ll look at how we can measure the value of technical communication as well as the efficiency of the process. We’ll also look at what we can do using MadCap Flare to measure our work.

The conference is being held on the 14th and 15th April, in San Diego.

MadWorld

For details on other upcoming presentations and events, see the Events page on the Cherryleaf website.

Slides from the Adobe Day Europe discussion on “Assisting the millennial user – challenges and opportunities in the decade ahead”

Here are the slides the panel put together for the Adobe Day Europe discussion on “Assisting the millennial user – challenges and opportunities in the decade ahead”. We didn’t get time to cover all of the topics in the time we had available (unfortunately some of the previous speakers overran their time slots).
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TCUK 13 presentation: Planning user documentation when you are a startup business

TCUK13 logo

We will be presenting “Planning user documentation when you are a startup business” at the Technical Communication UK conference in September.

We’ll look at how to plan a user documentation project when you’re working for a startup technology company. Working in this environment gives you the opportunity to work “from a clean sheet,” but it also has its own challenges of working in a dynamic and rapidly changing environment.

We’ll look at the issues around planning user documentation and the additional considerations when you are a startup. Your budget may be limited and the product or service in development may be constantly changing, so how should you work in this situation? What should you be developing, and what is the value of user documentation for a startup?

We will cover:

  • What is different about working for a startup
  • Lean startup strategies
  • The value of user documentation for a startup and why should you provide it
  • How to document in this environment
  • What you should document
  • What you should measure?
  • What to do when budgets are limited
  • What to do when there is no clear audience

For more information, see Technical Communication UK conference.

Panel discussion: Assisting the Millennial User – challenges and opportunities in the decade ahead

Cherryleaf’s Director of Sales and Marketing, Ellis Pratt will moderating the panel discussion “Assisting the Millennial User – Challenges and Opportunities in the Decade Ahead“, which is part of the free Adobe Day at the UAEurope Conference 2013. On the panel will be Chris Despopoulos, Craig Clark, Dave Gash, David Farbey, Matthew Ellison, Paula Stern and Willam van Weelden. This free event will be held Wednesday, 12th June, 12:00pm to 5:00pm