We’ve decided to create a new newsletter – on communicating in business.
You can now subscribe to:
- The existing monthly Cherryleaf Update newsletter for technical documentation professionals on developing end user content.
- Our new Communicating in Business newsletter on developing policies and procedures, reports, marketing copy, and presenting data.
Both provide free advice and news on developing content. Your details won’t be shared with anyone, and you can un-subscribe at any time.
We’re moving our public classroom course on Trends in Technical Communication Course – Advanced Technical Writing Techniques from the 18th September to Tuesday 22nd September. There are places available if you’d like to book.
We’ve also run this course a number of times during the summer as an “onsite” course for clients, using WebEx and Lync (soon to be called Skype for Business). Using online meeting technologies like these means we can deliver training to authoring teams throughout the world.
We have been asked if individual delegates overseas could use these platforms to participate in our public, classroom, course. I’m afraid we don’t offer this. The “online meeting” courses involve using special lighting and audio equipment that isn’t available in the training rooms we use for the public courses. Also, it would be very difficult for the trainer to manage two different delivery methods simultaneously.
As the headline states, we’ve upgraded the software that runs our shopping cart and provides access to our e-learning courses. The main difference delegates will notice is an improved page for the links to the modules contained in a course. There are some minor improvements: how the VAT element is processed, integration with the payment gateways, and to the invoices. We think we’ve ironed out all the bugs, but if you experience any issues, do let us know.
Here’s a summary of recent activities:
We recently shared some statistics* on newsletter with a partner, and took the opportunity to compare those figures with some industry benchmarks.
MailChimp publishes email marketing benchmarking statistics, as does Smart Insights. Based on those benchmarks, we have a slightly above average open rate and a significantly above average clickthrough rate. With the Cherryleaf newsletter, our goal is to send people useful content. So the figures suggest the content is of interest to our community.
There seems little point is sending out newsletters if they are not of value to the audience. So it’s important we include the right content. If you have some suggestions on how our newsletter could be improved, then do let us know.
* We never share names or email addresses.
If you wish, you can now choose to receive any new Cherryleaf blog post automatically to your inbox. When we create a new post, we’ll send subscribers to this service a copy of it in the form of an email.
Simply subscribe to this service by using the form below:
May and June are shaping up to be very busy times at Cherryleaf, and we may be looking for additional people to work with us on some of our software end user documentation projects.
If you are a London-based Technical Author interested in a few weeks work in May and June, do contact us.
We’ve been busy bees recently, working on some new elearning courses that we plan to be introducing soon. Shortly, we’ll be offering an online course on DITA Fundamentals, and another on Content Strategy. Both courses have been written and are at the User Acceptance and Testing stage. Of these two, you’re likely to see the DITA course released first.
There are two more online courses in the pipeline, which we hope to release at some point in 2014. One relates to policies and procedures, the other to elearning/screencasting.
Our intention is to offer basic courses online, and advanced courses in traditional classroom format. Where there’s demand, we’ll also use Google Hangouts to deliver the advanced courses to overseas delegates.