Anniversary discount for Cherryleaf’s Technical Author basic/induction online training course

It’s not Black Friday, but perhaps we can call it Grey Tuesday. As part of Cherryleaf’s 10th anniversary celebrations, we’ve created five 25% discount coupons for our popular Technical Author basic/induction online training course. The first five customers to use coupon code 09E2C3D43D when ordering the online course, will receive the 25% discount.

Note: This offer is limited to one per customer.

As they say, order now to avoid disappointment.

 

Updated copywriting training course coming soon

We’ve temporarily withdrawn our online copywriting skills training course, but don’t worry: an updated version of the course will be coming out soon.

The new course, developed by Dr Alan Rae, includes new content on telling your story in writing, as well as digital copywriting. Dr Rae is a Fellow, and former Regional Chair, of the Chartered Institute of Marketing.

Written communication is the foundation of Internet-based marketing – however it’s quite different from conventional copywriting. That’s because you have to allow for people having different reading styles online. You also have to address the issues of Google search and spam filtering when you are writing web pages or email content.

The new course is all about how to write digital copy. It comes in three short 20 minute modules. It updates the original single module with material on digital copywriting, and includes information from various research projects into what makes digital media attractive to a prospective customer.

It is ideal for Technical Authors and other technical writers who are also tasked with writing marketing copy, as well as those who simply need to improve their copywriting skills.

The new course will release December 2012/January 2013.

The course is also available as an on-site, classroom course. Contact us for details of this option.

Update on our iPad as a documentation device training course

Here’s an update on the training workshop we’re currently developing on how to use the iPad and other tablets as a device for delivering documentation. The trainer’s slide deck has been completed and is out for review. Once that’s been signed off, we’ll check the timings and determine if this is a half or full day session.

We’ve selected the venue in central London, so, after that we’ll be able to announce the date and prices for the course.

The primary focus will be on the iPad, but we can also cover what’s possible on other tablets.

iPad

We’ll cover items such as:

  • How organisations are creating, in just 30 seconds, online magazines for “getting started” guides, tips and tricks, training guides and FAQs, using existing content from your Web site and blogs.
  • Apps for reading content
  • Tools for creating content
  • What works/ what doesn’t work
  • Implications for the future, how to use the iPad to gain and edge over your competition etc

Let us know if you would be interested in attending this event.

Training workshop on using the iPad (and other tablets) as a documentation device

We’re considering running a training workshop on how to use the iPad and other tablets as a device for delivering documentation. The primary focus will be on the iPad, but we can also cover what’s possible on Android tablets.

If there is sufficient interest, then we’ll run a course.

We’ll cover items such as

  • How organisations are creating, in just 30 seconds, online magazines for “getting started” guides, tips and tricks, training guides and FAQs, using existing content from your Web site and blogs.
  • Apps for reading content
  • Tools for creating content
  • What works/ what doesn’t work
  • Implications for the future, how to use the iPad to gain and edge over your competition etc
  • IPad and PDFs – reading them on the device, copying them onto the iPad.

Let us know if you would be interested in attending such an event.

Location is likely to be in London or the South East of England.

Cherryleaf’s online induction technical author course gains ISTC accreditation

This Institute of Scientific and Technical Communicators (ISTC) has today accredited our £175 Technical author basic/induction training course. As this is an independent assessment of its quality, we’re delighted to have this course accreditation.

The ISTC’s reviewers provided us with a lot of feedback. This was more than a paper exercise and Technical Authors are never shy in making suggestions and comments to their peers. In light of some of the comments, we’ve tweaked some of the copy on the Web page . We’ve explained this is a course for people working in IT, rather than those working on planes, trains and automobiles type projects. They also picked up that we’d mentioned “Agile” and “User Assistance” in a module without explaining them – a fair point. There were other discussions, such as, should we have mentioned any documentation standards? If so, which one?

The course modules remain unaltered, although we have useful suggestions to implement whenever the course is revised.

New – Technical Writer induction course

Yesterday, we launched our online Technical Writer induction course.

This online course covers the technical documentation process and the skills you need in order to be a successful Technical Writer or Technical Author. Created by the authors of the popular “How to Write Instructions” book, this 14 module course explains the technical communicator’s role in today’s environment.

For more details, see our Technical author induction training course Web page or go to www.technicalwritercourse.com.