“The smartest people work for someone else”

Here’s some extracts from an article by Forbes’ Rich Karlgaard: ” ‘No matter who you are, most of the smartest people work for someone else.’ Say again? What organizational leader will admit he can’t hire the smartest people in the world? This provocative statement was first made by Sun Microsystems’ Bill Joy in 1990… It’s… Read more »

The secrets of effective technical authors

In early 2007, Cherryleaf carried out a survey to find out the challenges technical authors face. We looked at satisfaction levels, the status of authors and what was holding them back, if anything. We also looked at other research on what makes a good writer. We received nearly 500 responses, and we presented our conclusions… Read more »

Now we are five

Cherryleaf was founded 5 years ago tomorrow. It seems like only yesterday that we were discussing potential company names, selecting an accountant and getting the legal documents drawn up. From the beginning, we were aware that we needed a business model that would work in a increasing global, internet connected, world. I’ve just started to… Read more »

Does user documentation belong inside or outside the firewall?

We’ve been involved in arranging a video interview with a candidate currently working in California. The client has been considering flying the candidate to Florida to use their video conferencing room at their office there or booking a couple of hours at a video conference facility in California. We suggested “You could just both install… Read more »