Trust is the new critical currency in the connected age

Trust is the new critical currency in the connected age.” This is a Twitter post by Scott Berg, Director of HP Global Digital Strategy. Assuming technical communicators produce highly trustworthy material, is their content becoming more valuable?

Ten key issues for CEOs of software companies

At Intellect (the trade association for UK technology companies) yesterday, there was a meeting looking at how UK software companies are faring in this current economic climate. At this event, a panel of software companies CEOs and directors discussed the key issues they are currently facing and the future economic climate for this industry sector. What struck me… Read more »

Lessons for technical communicators from the telecommunications sector

It’s often useful to look at the economic and technological pressures in other industries, to see if the trends emerging there are relevant to the technical communications/publications sector. In recent Blogs, we’ve covered the issues emerging in education, but the telecommunications industry might also provide some useful insights. Lee Dryburgh, organiser of the Emerging Communications Conference, has been interviewed… Read more »

“Push me, Pull me” dilemma for technical authors

There are a number of posts on various Blogs, at the moment, concerning documents as conversation and moving beyond the traditional manual. Some of the comments suggest implicitly  that technical authors (aka technical writers) could end up having to resolve two conflicting views regarding communicating with users.  The problem is that many technical communicators work in hierarchical organisations where… Read more »