Technical authors, documents and getting lost

Via Twitter, someone responded to one of my messages with the statement, “maybe, if you need a manual, it’s a poor product”. I don’t think that’s the case, and my reply on Twitter was: “A map is to a city, what a manual is to an application.” Let me explain. Imagine you need to visit… Read more »

Will SEO be replaced by AEO (Answer Engine Optimisation)?

Internet psychologist Graham Jones has just posted an interesting Blog called “Search is on its deathbed…bye, bye SEO“. In it he states: “They (Search Engines) would like us to think that we are constantly “searching” for things online – but we aren’t. We are “locating” stuff we already know about, a lot of the time.”… Read more »

How barcodes could be the technical author’s best new friend

The latest mobile phones in the UK are using barcodes to provide one of the first practical applications of augmented reality. It’s technology that could see barcodes appear on thousands of physical items – something which would open up new opportunities for technical authors providing user assistance for equipment. The advert below shows how it’s… Read more »

User documentation – Does it matter?

It’s very hard to tell how much user documentation matters to people. One completely un-scientific way is by looking at the messages on Twitter, on any given day, that make mention of it. Below are some of the messages posted on Wednesday 4th March 2009 that mention documentation. We’ve omitted those messages that relate to… Read more »

Looking for a Technical Author in London?

Cherryleaf’s clients are often looking to work with a technical author who is based in or near London. From our location near London Heathrow Airport, we’re able to do this. Indeed, our other locations (in Brighton and near Oxford) are also with in commuting distance to the city, as well as the Thames Valley.