Daniel Pink’s lecture for the Royal Society for the Arts, describes some surprising truths about what motivates people like Technical Authors.
Tag: Technical Authors
Visualisation Magazine has created a diagram showing how you can use Web 2.0 tools to increase the number of readers of your content – “building an online presence”. It shows the extent to which content can be republished today, through free sites, Web feeds and embedded content. It also shows how you can monitor and receive statistical information on its progress. So why keep… Read more »
Internet Psychologist Graham Jones wrote an article last week, in which he stated, search is dying, and is being replaced by sharing information socially. “So worried is Microsoft about Google that they haven’t realised that Google is not their real competition any more. It is the likes of Twitter and Ecademy…Google already knows this. Much… Read more »
We wrote recently about the Attention Economy and the challenges faced by technical publications departments. So what about other business sectors that are facing similar problems – can we learn from them? Andrew Savikas has been looking at some of the ways in which the Publishing industry, aspiring young musicians and celebrity chefs have been… Read more »
At our “Developing your career as a technical author” course yesterday there was a great discussion about meeting the needs of “Generation Y” – the part of the working population under 27 who have grown up with the Internet. It’s a group that makes up about 13% of the working population. We talked about the… Read more »