Rahal Baillie posted on Twitter a link to an article which, in passing, made reference to “Customer Engagement Management“. Julie Hunt described it as: The activity of monitoring of brand and customer conversations on corporate websites, as well as bi-directional communication extensions to external social sites. In essence, it’s about creating and managing content that… Read more »
Tag: user assistance
“Digital Natives” and the end of traditional hotline support
Are we seeing a new generation growing up who are shying away from telephone-based support in favour of text-based support? This is one conclusion we can draw from a New York Times article last week on teenagers (whom it called “Digital Natives”) and technology. It reported on research from the Pew Research Center that indicated: Children… Read more »
Getting the balance right between hotline support and user documentation
Many organisations find it hard to know how much time, money and effort to put into supporting their users. There’s a competition, of sorts, between the Technical Support and Technical Publications departments over how much budget they should receive. In some organisations, these departments are also competing, in a way, with content generated by users… Read more »
Help in the clouds
Earlier this week, Google announced the launch of the Google Apps Marketplace, promising a one-stop shop for Web-based applications. Organisations will be able to build their individual suite of Web-based applications that integrate with Google’s own applications (for example, its word-processor and email applications). The idea is that you’ll have “best of breed” applications from a range of suppliers, rather than… Read more »
Case study:How user documentation is developed at Alfresco in an Agile environment, using wikis
This is the edited Cherryleaf interview with Briana Wherry, Information Manager of Alfresco. We discussed how user documentation is developed at Alfreso in an Agile environment, using wikis.