Three questions to consider:
1. Are your customers using AI?
They’re reading AI summaries in Google search results. They’re probably asking ChatGPT and Claude about solutions in your industry. The question is: what answers are they getting?
2. Where does AI get its information?
When AI systems need answers about your products or industry, they search for authoritative content. If your website doesn’t have it, they’ll find it elsewhere – potentially on your competitors’ sites.
3. Is your content AI-ready?
Even if the information exists on your site, is it structured for AI to find and understand? Are AI systems surfacing your current content, or pulling from outdated pages?
Your knowledge base is now training data
You’re no longer writing for just human readers. Every help article and topic, every product page, every downloadable PDF manual, every FAQ is potentially being used to train or inform AI systems that your customers rely on.
We’ve built a tool to help
It analyses your content for both human readability and AI optimisation, then:
- Evaluates how well both audiences can understand it
- Identifies gaps and potential misinterpretations
- Suggests specific improvements
- Optionally implements the changes for you
The goal is simple: ensure AI systems represent your message accurately when your customers ask questions.
Interested in seeing how your content performs?
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