Adrian Baniak has written an article (3 Ways to Engage with Today’s Empowered Consumer) about how brands can “cut through the clutter” and communicate with their customers and prospect. He states one of the key ways to do this is “Write Your Own Tale, Or Someone Else Will Do It First”. This mantra was originally made… Read more »
Category: Technical Documentation
Planning and running a documentation sprint
Atlassian’s Sarah Maddox has posted her slides from her STC Summit 13 presentation “Doc sprints: The ultimate in collaborative document development”. It’s a useful description of a documentation sprint and its benefits: [slideshare id=20367566&doc=stcsummit2013-presentation-sarahmaddox-docsprints-130501174640-phpapp01] Contact Cherryleaf if you’d like help and assistance in managing a documentation sprint.
How can a Technical Author find more time to write user documentation in an Agile environment?
We’ve been working on a white paper that looks at how User Assistance can be more effective and developed more effectively when you’re working in an Agile environment. The white paper should be published in the next few weeks, but here’s a sneak peek at one of the issues we discuss: the lack of time… Read more »
We explain things
Danielle M. Villegas has just pointed us towards a five minute lightning talk by Rick Lippencott on the future of technical communication, and its value. Rick covers in five minutes a great deal of the content I covered in my 45 minute presentation at the same conference – it’s worth watching. He summarises the value… Read more »
Technical Authors and the dark art of persuasion
Our latest post for the STC’s blog has been published today – Letter from the UK: The Dark Art of Persuasion. The reason why Science and the dark art of persuasion interested me, was because we’re noticing the techniques of persuasion appearing in some Web-based Help. Indeed, we cover some of these techniques in our advanced… Read more »