Why you should write Help for your competitors’ products

At our “Developing your career as a technical author”  course yesterday there was a great discussion about meeting the needs of “Generation Y” – the part of the working population under 27 who have grown up with the Internet. It’s a group that makes up about 13% of the working population. We talked about the… Read more »

Ten key issues for CEOs of software companies

At Intellect (the trade association for UK technology companies) yesterday, there was a meeting looking at how UK software companies are faring in this current economic climate. At this event, a panel of software companies CEOs and directors discussed the key issues they are currently facing and the future economic climate for this industry sector. What struck me… Read more »

If your Technical Publications department was a business

Sometimes it’s good for managers to look at a department in a slightly different way from normal. What, for example, if the Technical Publications department was a business? If a business troubleshooter were to come in and ask key commercial questions, could they be answered? Questions such as: Would it know how many customers it had?… Read more »

Which model of communication will technical communicators employ in the future?

About 44 minutes into his presentation, Michael Wesch talked about network size and the effect it traditionally has on the ways teachers communicate information to students. He said as the audience size increases, teachers have found they’ve had to get their students to participate less and follow more. He argued educators should and could move back to… Read more »

The “Google or Death?” choice for technical authors

July’s edition of Science magazine includes a study that shows scientific researchers are now more inclined to get their information from the Web (specifically, “quick and dirty” searches in Google) than from specialist scientific resources. If scientists are focusing on only a tiny bit of research – the bits served up by Google – what are typical users… Read more »