When Mercedes made emotional owner’s handbooks

In this week’s Autocar magazine, Chris Goodwin bemoans the fact that Daimler AG has taken the romance out of its owner’s handbooks. He refers to the handbooks for Mercedes cars built in the 1980s, and how they congratulated the owner on their wise decision to purchase an expensive, high quality car:

Writing clear policy documents

Clear policies and procedures can have a profound effect on any organisation; they ensure that people know what they are doing, systems work properly and the people within the organisation are confident that the information in the policies and procedures is accessible, easy to understand and current. However, writing clear policy documents can be very… Read more »

Building intelligence into business documents

Often business documents, such as sales proposals and annual reports, are a joint effort between various people and departments. It involves collaborative writing and incorporating existing content. For printable documents, this collaboration can make it really difficult to maintain a consistent level of quality, writing style and “look and feel”. For Technical Communicators, there’s an… Read more »

Affective Assistance – Highlights from TCUK 2010 presentation

This video contains edited highlights from Ellis’ presentation at the TCUK 2010 conference on Affective Assistance, which was called “documentation as an emotional experience for the user”. We’re developing a workshop on Affective Assistance – contact us if you’d like to know more.