Communicating the right information in business

By guest blogger Malcolm Tullett Health and safety is built around good practice. There are systems for getting things done and processes for carrying out the tasks required to make the organisation successful. The problems occur when the paperwork outweighs the operator’s willingness to read and digest it! Standard practice in most organisations is that… Read more »

An innovative approach for a user manual from Samsung

Here is a very innovative approach to providing a user guide, from Samsung : According to Vitamin Design: These books actually contain the phone. Each page reveals the elements of the phone in the right order, helping the user to set up the sim card, the battery and even slide the case onto the phone…. Read more »

Managing documentation projects – links to useful information

Here are some links to useful information on managing documentation projects: Support Call Cost Reduction Calculator Six biggest mistakes Project Managers make with documentation and how to avoid them Planning user documentation – a guide for software project managers How many technical writers should we have in our organisation? In a downturn, is it better… Read more »

Ellis to speak about documentation as an emotional experience at TCUK 2010

Ellis Pratt, Sales and Marketing Director at Cherryleaf, will be speaking at this year’s Technical Communication UK conference on “Documentation as an emotional experience for the user”. Many organisations are starting to look at creating a ‘customer experience strategy’. This is management-speak for generating customer advocacy, brand loyalty and an emotional attachment to a product or company…. Read more »

Does making user manuals freely available increase product sales?

The debate as to whether to make user manuals available to everyone (regardless of them being a customer or not) is one that continues in the software sector. Some companies advocate it as part of a “try before you buy” product marketing strategy; others have concerns as to whether it will adversely affect their sales or their competitive advantage…. Read more »