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Tag: technical communcation
Podcast 61: What Skills Will Technical Communicators Need for the Upcoming Years?
In this episode of the Cherryleaf Podcast, we look at the skills we’ll need in the future. This a practice recording of Ellis’ keynote presentation at the Evolution of TC 2019 conference, which was held in Sofia, Bulgaria earlier this week. Transcript This is the Cherryleaf podcast. Hello and welcome to the Cherryleaf podcast. This… Read more »
Protecting your brand using technical communication
On BBC Radio 5 live’s Wake Up to Money programme today, Lisa Thomas, Chief Executive of advertising agency M&C Saatchi, said: “We can’t just think about just one advert. We have to think about the brand and the relationship that consumers have with that brand, and be aware that consumers see your brand and your product everywhere… Read more »
The need for empathy in technical communication
One of the subjects Doug Kim covered in his TCUK14 presentation, on the changes to Microsoft’s user documentation, was how Microsoft now normally begins its Help topics with an empathetic statement. The writers seek to understand the user at the moment they’re reading the content. For example, if someone is reading the topic on auto save,… Read more »
Why “What are good and bad examples of technical writing?” is a difficult question to answer
There’s an interesting discussion thread in the ISTC’s discussion forum regarding good and bad examples of technical writing. Incoming ISTC President Alison Peck has been asked by a researcher for a radio programme if she could provide some examples of technical writing: “well done, badly done and particularly innovative or strange”. As it’s a radio… Read more »