Since 2023, Cherryleaf has been conducting an annual survey into the use of AI in technical communications. The aim is to help people see what has changed over time, and how quickly or slowly things are changing. We publish the findings each time on our blog. We’ve just opened the 2026 survey, and we”d like… Read more »
Category: Support
What should we teach Support staff about technical writing?
We’re going to be running a technical writing course for a client where the delegates are from the Support department. This means we have had to consider what we should teach Support staff about technical writing. We sent the delegates a pre-course questionnaire, asking them what they’d like the course to cover. I thought it… Read more »
Getting users to answer their own Support questions
From the Cherryleaf Podcast: We look at getting users to answer their own Support questions – why would we want to do this, and how can we do this.
Brand authenticity and the role of the Technical Author
The current edition of Autocar (14/12/11) contains an interview with David Woodhouse, head of Ford’s London Strategy Concept Group, a semi-secret team that looks at emerging consumer trends. From the article: Woodhouse said “One of the rising trends is the search for authenticity. How does it (the product) tell you what it is?” Woodhouse points… Read more »
3 strategic ways to reduce the number of support calls
The cost of providing support to users can be huge, so what can be done to reduce the number and duration of support calls? Here are three strategies to consider. 1.Pre-empt the calls In same way that Japanese car companies improved the quality of their products to reduce the after-sales costs, you can take steps,… Read more »