One of the recurring themes at recent conferences on technical communication has been content strategy. You see speakers commenting that writing skills are valued less, and so Technical Communicators should look to become more strategic and managerial. In this context, content strategy is a focus on improving efficiency and productivity of content creation, management and… Read more »
Tag: trends
Will online video replace the written user guide?
TED’s Chris Anderson says the rise of Web video is driving a worldwide phenomenon he calls “Crowd Accelerated Innovation” – a self-fueling cycle of learning that could be as significant as the invention of print. He claims What Gutenberg did for writing, online video can now do for face-to-face communication…Information often can be taken in… Read more »
Technical writing company creates single source cost reduction calculator
We’ve added a further simple online calculator to the Cherryleaf Web site. This one is for calculating the potential savings in support costs derived from a single sourcing content management system. See our Single Source Cost Reduction Calculator page. We’re also developing a more comprehensive spreadsheet to help you measure the value of documentation. Contact… Read more »
Our recent appearance in The Independent newspaper
Cherryleaf got a mention in The Independent newspaper this week, when it published an article called iPad: Manual not included. The iPad doesn’t come with instructions – and it’s not the only gadget to do so. Are we losing our curiosity about how technology works?
The business case for SaaS (Software as a Service)
Intellect’s SaaS group has published recently a paper called “The business case for Software as a Service“. The paper lays out the technical and cost benefits of SaaS, together with checklists covering selection criteria, legal considerations and comparisons of SaaS applications to traditional in-house systems. Cherryleaf made some minor contributions to this paper – so minor we… Read more »