Where does technical documentation fit into a “Freemium” business model?

This short video by Penny Power explains the Freemium model and how it applies to her business: So where does the Technical Publications department fit into this model? Traditionally, the user documentation has been given away free with a chargeable product. It’s not been chargeable in itself, but people have been required to buy a… Read more »

Training programme for managers of documentation teams: an update

Earlier in the year, we asked a number of people in the technical writing community for their thoughts on what should be included in a training programme for managers of documentation teams. We received a lot of great ideas and ended up with a list of over 60 potential topics. We’ve initiated the development of some… Read more »

Ten key issues for CEOs of software companies

At Intellect (the trade association for UK technology companies) yesterday, there was a meeting looking at how UK software companies are faring in this current economic climate. At this event, a panel of software companies CEOs and directors discussed the key issues they are currently facing and the future economic climate for this industry sector. What struck me… Read more »